9/11/25

NEW Godzilla Jumbo Puffy Magnet Discovered! (manufacturer unknown, 1979)

(NOTE: This is part 1 of a 2-part discovery, to keep them separate on our chronological list of American Godzilla items produced.)


A few posts ago, we looked at packaged examples of the Jumbo [7-inch] Puffy Magnets (called "Magnetic Godzilla Character TV & Cartoon Pals," by their nameless manufacturer, of which there were three different ones:


They look like this on the reverse (this will be important in Part 2):


No adhesive strip, just (extremely weak) crappy magnets inside. I already owned a vending machine backing card that contained the Godzooky magnet shown above:

HOWEVER-- I recently acquired another vending machine backing card from the same line, and guess what was prominently featured? A fourth style of jumbo puffy magnet things:

You just KNOW these were all folded up inside the little plastic egg, and were never right after that...

This brought our total up to four different styles.  Now, hold that thought, and let's jump back to another product that this company made, the Magnetic Godzilla Key Chains (featured in this post):

These fine products were sold on a hanging store display, and took the weak, ineffective magnet feature from before and added a key chain, which was precariously placed closely to the edge of the plastic puffy design.  Not only would it never hold up keys with a magnet, it would also never hold keys, period, or survive being in your pocket.  So, a fine engineering job all around.  But, I digress...

These puffy designs also had an internal magnet, but were double-sided in their artwork. (This will also be important for Part 2.)  So, how many different key chain designs were available? I sat down and studied them, realizing I had double-counted some a long time ago, which were simply just reverse images of what had already been counted.  I finally arrived at six different designs:

...which can all be found facing the opposite way as well  One way to keep track is, one side of the keychain is glossy, and the other is a dull finish. These puffy shapes measured approximately 3 & 1/2 by 2 & 1/2 inches.

You will notice that all four of our Jumbo Puffy Magnets' artwork featured above can be found in this group of images.  Therefore, I think it's safe to postulate that there are probably six different Jumbo Puffy Magnets to be found as well, like their key chain counterparts. Here are the remaining two styles:

I've never seen loose or packaged examples of these remaining two, but you can bet that I will be on the lookout from this point forward.

Now, if all of this wasn't too confusing or boring, hang on for Part 2, because all of this closer scrutiny made me realize there is another product that this company made, which I had completely left off of our list for years because I wasn't paying attention, and it is probably the very rarest of all of them, hands down.  Stay tuned!

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