An extremely rare set of Godzilla items today--these 7-inch giant "puffy magnets" were produced to promote the Hanna-Barbera cartoon. Three different styles were available: two Godzillas and one Godzooky. These are scarce on their own, loose, but practically unheard of in their original packaging. The same nameless company also made smaller "puffy magnet keychains" and various sizes of puffy stickers......apparently "puffy" was this company's specialty.
These were drug store and gift shop types of things, and, for the record, the magnets are extremely weak and hardly do anything. They would've been sold on spinner racks which would've been full of the same sorts of products for dozens of other properties.
Packaged, they measure about 11 x 6 inches (roughly, as there was some variation in the way the header cards were stapled). For completeness, here is what the backs of the magnets look like:
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The printing reads "© 1979 Toho Co., Ltd & Benedict Pictures Corporation."
I have shared this here in past years, but I even own a quarter machine header card from that era that includes one of the Godzooky jumbo puffy magnets:
I can only assume that these were unsold overstock, and that the magnet would've been grotesquely folded beyond recognition to fit into one of those quarter machine capsules...IF it's even true that they were even a possible prize...after all, there were those full-sized digital watches that nobody ever really won, but every kid tried to.
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